Matthew Kaplan, Ph.D.
Penn State Cooperative Extension
Overview
The "Futures Festival" is a special event designed to
engage people of all ages in constructive dialogue about community
development issues. It is geared primarily toward youths and older
adults, two population groups whose opportunities to participate
in community activities are typically limited. Through murals, models,
photographs, theatrical displays, and other communications media,
the Futures Festival brings community residents and public officials
together to share their ideas about community development. All participants
get the chance to answer (and learn how others answer) the all-important
question: "What would you like to see in the future of your
community?"
There are various ways to conduct a Futures Festival. It can be
organized as a separate event or incorporated into another event,
such as an annual fair, for which a strong local tradition exists.
This latter approach may be more feasible in rural areas where people
have greater distances to travel. Futures Festival activities can
be focused on development possibilities for the entire community,
or the focus can be limited to the development of a particular setting,
such as a local park, or to specific issues of concern. No matter
how they are organized, Future Festival events provide fun, non-confrontational
activities that stimulate critical reflection and constructive dialogue
about the physical, social, and psychological dimensions of community
living and development.
It takes a team effort to conduct a successful Futures Festival
event. At the core of the team, there needs to be an official event
coordinator and a home base for operations. Cooperative Extension
can play a central role since Extension educators have strong ties
to county agencies and organizations and have access to information
about other planning discussions happening in any given area. For
more detailed information about conducting Futures Festivals, see
facilitator's guide: http://intergenerational.cas.psu.edu/Futures.pdf.
Objectives
1. To give community residents an opportunity to learn how local
development decisions are made.
2. To increase participants' understanding of their community and
the needs and concerns of its residents.
3. To heighten participants' sense of civic involvement and responsibility.
4. To provide civic leaders and community development professionals
with additional information about residents' concerns.
Basic Concepts
- sense of community
- citizenship and community participation
- community planning and "visioning"
- democracy
- intergenerational communication
- history as a living, ongoing process
Skills Development
- critical thinking about land use
- working as part of a group
- communicating and planning
- recognizing and appreciating alternative perspectives
- being resourceful with materials
- public speaking
Supplies/Resources For Exhibits For Exhibits and Activities
- Name tags
- Decorations
- Stage area
- Newsprint
- Sketching: paper, pencils, markers, etc.
- Mural painting: 3-5 mural surfaces (e.g., 8' by 4' of homosote--a
condensed cardboard-like substance), paint (assorted colors),
paint brushes, paint thinner.
- Model building: 3-5 model bases (e.g., pieces of hardened cardboard,
baseboard, foamcore, or other form-holding substance at least
4 sq. ft. in area), and miscellaneous arts and crafts supplies,
including materials that can be brought from home (e.g., pipe
cleaners, cotton balls, toilet paper rolls).
- Land-use mapping: 5-10 copies of an outline map of the community,
aerial photographs of the community (current and historical),
crayons, pencils, rulers, compasses, colored stickers or pushpins,
and masking tape. (Maps can be obtained from local development
agencies.)
Event Planning
The event planning process takes place over a two- to four-month
timeframe and involves the following basic steps.
Step 1: Organize an event coordination team.
The first step is to establish an event coordination team. Members
of this group will be responsible for:
- recruiting participants, exhibitors, and presenters
- publicizing the event to the media
- coordinating, facilitating, and evaluating activities on the
day of the event.
Try to recruit:
- human service professionals who work with children, youth and
older adults.
- planning professionals working at the community, county, and
municipal levels
- volunteers with skills and interests in environmental design
and development (perhaps retired architects, city planners, construction
managers, etc.), community history, photography, public affairs,
etc.
Step 2: Determine event location and date.
Location and timing of the event are key elements for staging a
successful Future Festival. Events work well when conducted at accessible
parks or large, spacious, indoor facilities. Equally important is
establishing a reasonable timeframe that allows the event coordination
team enough time to pull together local groups and incorporate stakeholder
interests. If allowing people who work to attend is a priority,
events should be held on a weekend day.
Step 3: Recruit exhibitors/presenters and generate community
interest and excitement.
Every group and organization with something to say about local
community development or quality-of-life issues should be encouraged
to develop some sort of exhibit or presentation. To get the word
out, develop and distribute a "call for presentations"
flyer. The information should be distributed as widely as possible,
using such methods as postings on local bulletin boards and notices
in community organization newsletters. Outreach efforts might also
include presentations at meetings of various school and community
organizations.
Step 4: Provide assistance in exhibit/presentation preparation.
The Event
The distinctive feature of a Futures Festival event is that it
employs a wide array of communications media to help people express
their concerns and hopes for the future of their communities. Choose
one, two or any combination of the following activity, exhibit,
and presentation formats:
1. Mural painting: This activity can be structured as follows:
a. Break participants into intergenerational groups and assign a
"facilitator" to each group; this person should have the
skills to promote interaction/ negotiation between muralists.
b. Have facilitators engage participants in group discussions and
preliminary sketching exercises aimed at illustrating ideas for
community improvement. As they develop their mural plans, encourage
participants to consider recreation, education, housing, shopping,
and city services, and to accommodate the needs and desires of residents
of all ages in the themes of their murals. Also encourage participants
to be creative in their planning in terms of visualizing new community
settings, transportation systems, services, and industry.
c. Allow each mural group develop an overall sketch of their plan
and let them begin painting!

From Long Island City 2000 (Community Mural Day, 1987).
This photo reached the front page of the local newspaper. The message:
that Long Island City residents did not want its own planning process
to emulate the mega-development of Manhattan (across the East River).
This mural includes an amphitheatre on the waters edge and
an urban forest. The dull grey buildings in the background represent
Manhattan
2. Model building: This activity can be structured in much
the same way as the mural-painting activity above, except instead
of painting murals, participants develop three-dimensional models
to display their community development visions.
3. Theatrical displays: Invite participating groups and organizations
to develop theatrical skits for display at the Festival. These skits
could dramatize quality-of-life concerns, highlight new ideas for
community improvement, arouse feelings about places of sentimental
value, and promote a sense of civic awareness and responsibility.
4. Photography exhibits: Encourage participating groups to
display photos, old and new, of favorite landmarks and other locations
of significance. Images of existing and desired future settings
can be taken from newspapers, magazines, drawings, and existing
unpublished photographs, and woven into collage-like displays.

Senior Adult as Resource - The "Where is this Place?"
exhibit and activity, Fayette County Futures Festival, PA, July,
2002. Photo: Mary Garrity.
5. Display plans for new facilities: County, regional, and
municipal planning officials and business representatives can use
the event as an opportunity to inform the public about future developments.
Displays of sketches and models of planned facilities would be appropriate.
6. Traditional games (for display and play): Encourage active
older adult volunteers to bring in traditional games (i.e., games
they played when they were young). If appropriate, have materials
on hand so that children and youth can build their own games.
7. Community study: Encourage community agency representatives
and citizen groups to display charts, tables, and summary lists
derived from their community investigation activities. This is a
good opportunity to share research results and the outcomes of community
action campaigns.
8. Other: Exhibit and performance possibilities are endless.
Here are additional ideas:
- Videotape documentaries about local conditions
- Presentations of song, poetry, and dance to high light
local hopes and concerns
- Debates on issues for which there are opposing viewpoints
- Student-conducted oral history interviews with older
adult volunteers or oral history reports
- Community forum discussions about problems such as vandalism,
drug use, and safety concerns.
- Local history "Test Your Knowledge" Quiz Show
- Show and Tell - For ideas for items which have generation-specific
relevance and which can be used to stimulate intergenerational
communication, see the "Tools and Resources for Intergenerational
Action and Learning" curriculum: http://intergenerational.cas.psu.edu/TRIAL.pdf.
- "Heritage Circles" - See: http://intergenerational.cas.psu.edu/Heritagecircles.doc
- A Tree Planting ceremony as a symbol of community unity
and growth.
Ideas for creating a festival-like atmosphere:

An intergenerational planning group chose jazz as the music of the
festival - not so much because it was everyone's favorite, but because
this was the type of music for which nobody expressed dislike. Mount
Vernon-2000 Futures Festival, 1989).
- set up high-profile activities such as a "bike rodeo."
Evaluation
For each Futures Festival event, ask one or two members of the
event coordination team to circulate and conduct brief interviews
with participants before they leave. The interview is simple, asking
one basic question: "What did you learn from your experiences
today?" If necessary, prompt respondents to describe what they
learned about the community, what they learned about the needs and
concerns of local residents, and how they feel about their role
in the community as a result of this new knowledge.
Keep a record of each Features Festival event. Note the date, collaborating
agencies, number of participants, number and nature of exhibits
and activities offered, and the ideas expressed for community development
and change during the course of the festival.
To assess changes in planning team members' perspectives, concerns,
and visions for the target community, have them fill out questionnaires
at the beginning of the planning process and again at the debriefing
meeting after the event. [See http://intergenerational.cas.psu.edu/QuestEvalTool.doc
for a template of the "Pre- and Post- Event Questionnaire
for Futures Festival Events."]
Working To Sustain Interest
- write a post-event press release to highlight community concerns
expressed at the Futures Festival
- put Futures Festival exhibits on public display
- begin soliciting agreements and commitments to plan next year's
event
Other curricular resources from the Penn State Intergenerational
Program:
The Penn State
Intergenerational Program, spearheaded by Penn State Cooperative
Extension, aims to provide leadership and resource support for Extension
educators and other professionals interested in conducting intergenerational
programs. New program models are piloted in various settings; program
teams include Extension educators, university faculty, university
outreach staff, agency and community organization representatives,
students, and volunteers. Resources posted on the Web (http://intergenerational.cas.psu.edu)
include curricular materials, fact sheets, circulars, and a quarterly
newsletter.
Matt Kaplan, Ph.D., is Associate Professor in
Department of Agricultural and Extension Education
College of Agricultural Sciences - Cooperative Extension
Penn State University
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